Hans Ihlefeld Papers, 1952-1980, (bulk 1972-1978).

  1. Resources
  2. View Resource

ArchivalResource

Hans Ihlefeld Papers, 1952-1980, (bulk 1972-1978).

http://www.worldcat.org/oclc/47059719

The Hans Ihlefeld Papers span the years 1969 to 1978, with the bulk of the material dating from 1972 to 1978, and document Ihlefeld's tenure as financial manager and director of the Frankfurt, Vienna, and Zurich offices of JWT, where he oversaw the expansion of the agency with regard to number of clients, subsidiaries, and financial volume. The collection includes correspondence, telexes and telegrams, memoranda, tables of results, charts and graphs, client and account lists, profit plans, computer printouts, invoices and receipts, contracts, clippings, articles and other printed material. Specific topics documented in the Hans Ihlefeld papers include: financial statements and transactions concerning the German-speaking areas of Europe (Germany, Austria, and Switzerland) and Scandinavia, especially profit projections and periodic (monthly, quarterly, and annual) results reports; communication between Ihlefeld and other JWT executives and offices about JWT short- and long-term strategy; account planning; communication with JWT's European subsidiaries ARC, Basisresearch, Century, ProService, and PR; and correspondence with clients. The bulk of communications take place between the Vienna, Zurich, Stockholm, and New York offices. Notable correspondents include Peter Gilow and Harry Clark. Clients well documented in the collection include Braun, Unilever (Elida Gibbs, Lever Sunlicht), Ford, Jacobs, Kraft, and PepsiCo.

12,150 items (13.5 lin. ft.)

ger,

eng,

fre,

Duke University Libraries, Duke University Library; Perkins Library

Information

SNAC Resource ID: 7573967

Duke University Libraries, Duke University Library; Perkins Library

Related Entities

There are 14 Entities related to this resource.

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

J. Walter Thompson Company. New York Office.

http://n2t.net/ark:/99166/w63n7xdh (corporateBody)

J. Walter Thompson Company. Frankfurt Office.

http://n2t.net/ark:/99166/w6zh2m54 (corporateBody)

Executive in the J. Walter Thompson Company's Frankfurt, Germany, office. The J. Walter Thompson Company was founded in New York, N.Y., in 1864, and is one of the world's largest advertising agencies. From the description of Hans Ihlefeld Papers, 1952-1980, (bulk 1972-1978). (Duke University Library). WorldCat record id: 47059719 ...

Ostwald, Manfred

http://n2t.net/ark:/99166/w6fb7jxp (person)

Kraft Foods Company

http://n2t.net/ark:/99166/w63r51mq (corporateBody)

J. Walter Thompson Company. Stockholm Office.

http://n2t.net/ark:/99166/w6q58hqq (corporateBody)

Clark, Harry, -1974

http://n2t.net/ark:/99166/w66d6d93 (person)

Ford motor company

http://n2t.net/ark:/99166/w6r53djn (corporateBody)

When Ford Motor Company was founded in 1903, Alexander Y. Malcolmson was elected the Company's first treasurer, but his assistant James Couzens actually managed financial functions. People holding the position of Ford Motor Company treasurer from 1903 to 1955 included Alexander Y. Malcolmson, 1903-1906; James J. Couzens, 1906-1915; Frank L. Klingensmith, 1915-1921; Edsel B Ford, 1921-1943; B. J. Craig, 1943-1946; and L. E. Briggs, 1946-1955. In 1903, the business office was in a small building o...

J. Walter Thompson Company. Vienna Office.

http://n2t.net/ark:/99166/w6b04zqf (corporateBody)

Unilever Deutschland

http://n2t.net/ark:/99166/w6fn64jh (corporateBody)

J. Walter Thompson Company. Zurich Office.

http://n2t.net/ark:/99166/w6z09322 (corporateBody)

PepsiCo, inc.

http://n2t.net/ark:/99166/w6q86b9j (corporateBody)

Ihlefeld, Hans.

http://n2t.net/ark:/99166/w69w2z1c (person)

Gilow, Peter, 1918-1992

http://n2t.net/ark:/99166/w6q83wft (person)